In an article that was generally pessimistic (Suppliers Say Spending Still Tight), the Wall Street Journal identified pockets of growth in tech today.
The fine print in the earnings season wrap was that IT buyers are still putting the squeeze on tech vendors, and that the spending is limited to areas with the most pressing needs, like security and data storage (we have a number of clients in these areas and were encouraged by the report overall). According to the article:
Any available money seems to be flowing to tech products that address pressing needs, like gear to cope with the flood of data generated by most businesses… Another healthy sector is data security, as companies face an array of new threats to their computer systems.
But technology buyers remain selective, exploiting fierce price competition among vendors, and gravitating towards products that promise a speedy payoff..
