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- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
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- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
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Tag Archives: media
It’s a Pod, Pod, Pod, Pod World – What does this mean for Your PR?
It is interesting to note that much of the buzz around Kamala Harris’s media blitz this week centered on her Call Her Daddy podcast appearance. Why was this angle so hot, and what does it say about the state of … Continue reading
Posted in Campaign Analysis, In the News, Podcast Tagged media Comments Off on It’s a Pod, Pod, Pod, Pod World – What does this mean for Your PR?
Former Israeli PM to US Media: “Do Your Jobs, Show the Truth!”
The conflict stemming from Hamas’s attack on Israel has reopened wounds and laid bare raw emotions related to the unsettled state of affairs there. Many are voicing strong opinions and I am disheartened to see all the anti-Israel sentiment. To … Continue reading
Posted in Politics Tagged Gaza, Israel, media, Moral equivalence Comments Off on Former Israeli PM to US Media: “Do Your Jobs, Show the Truth!”
My Crazy Ex-chat Friend
In my last post I blogged that OpenAI found the perfect PR and buzz creation vehicle with ChatGPT. It’s engaging, and early users have loved sharing their experiences with the AI (variously, delightful, amazing and mystifying). The buzz has been … Continue reading
Tesla Slams the Brakes on PR
The EV blog Electrek broke the news last week that Tesla is dissolving its PR department. Editor-in-chief Fred Lambert’s story covered journalists’ growing frustrations with the comms team leading up to its shutdown. He wrote: Electrek can confirm that Tesla has dissolved … Continue reading
Posted in In the News, PR, PR Tech, Public Relations, Tech Tagged big tech, media, tesla Comments Off on Tesla Slams the Brakes on PR
How to Become a Media Darling
This post originally appeared on Business2community Every startup wants to be the belle of the media ball. But what do you do if the press just aren’t biting? It’s all the worse if they’re lavishing attention on the competition. So … Continue reading
Posted in Branding, Marketing, PR Tagged media, media relations, PR, public relations Comments Off on How to Become a Media Darling
How to Social in 2019: Experts Share their Views
Last month I interviewed top PR and social media experts about the challenges facing online marketing. The following recap includes some of the juiciest quotes from Neal Schaffer, Frank Strong, Drew Neisser, and Deb Weinstein. I also share my views … Continue reading
Posted in Influencer marketing, Interviews, Marketing, PR Tech, Public Relations, Social Media, Tech, Technology, Uncategorized Tagged Facebook, journalism, marketing, media, PR, social media marketing 1 Comment
Does Social Media Marketing need a Reboot? Drew Neisser Chimes in
I have been blogging about challenges confronting digital PR and social media marketing. You can read those posts to learn more. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing … Continue reading
Posted in Interviews, PR, PR Tech, Public Relations, Social Media, Uncategorized, Web 2.0 Tagged digital marketing, fake news, media, PR, publishing, social media marketing Comments Off on Does Social Media Marketing need a Reboot? Drew Neisser Chimes in
Prepare for a Reshuffling of the Internet Deck
In my last post I wrote about the house of cards called today’s Internet, and new rules that could shake things up. The European Directive threatens to force social media platforms and others to pay a link tax to copyright … Continue reading
Posted in Current Affairs, In the News, Social Media Tagged content, European Copyright Directive, journalism, media, social media 1 Comment
Is it time to Rethink our Faustian Bargain with “Free”?
There is legislation brewing in Europe that could upend digital media. They’re considering making the major platforms like Google, Facebook et al, pay copyright fees for all the content that they now freely distribute and monetize. It may seem nuts … Continue reading
Posted in PR Tech, Public Relations, Social Media, Technology Tagged content, copyright, journalism, media, social media 2 Comments
Facebook Unfriends News, and it’s a Shame
I had to smile when I read that Facebook’s reducing news content in the newsfeed. Mark Zuckerberg wrote on their blog “our time is better spent bringing people closer together… public content… is crowding out the personal moments that lead … Continue reading
Posted in In the News, Public Relations, Social Media Tagged Facebook, journalism, media, newsfeed Comments Off on Facebook Unfriends News, and it’s a Shame