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Tag Archives: journalism
How NOT to Launch an October Surprise: PR Takeaways from Trump’s Failed Attempt
An “October surprise” is news that magically “happens” before a November election, just in time to throw a wrench in the works. Politico says they can be “happenstance or deliberately orchestrated;” the article lists examples going back to 1840. More recently, the … Continue reading
Posted in Campaign Analysis, Current Affairs, Politics, PR, Public Relations Tagged journalism, October surprise, politics Comments Off on How NOT to Launch an October Surprise: PR Takeaways from Trump’s Failed Attempt
2020, PR Moment (decade) of Truth
As we enter a new decade, I implore PR to do its part in protecting the journalistic info supply chain. Be truth-tellers. Be great fact-checkers. Now wait a second, I can hear you protest. That is not our job. We … Continue reading
Posted in PR, Public Relations, Tech, Web 2.0 Hacks, Mashups and Utilities for PR Tagged disinformation, fake news, journalism Comments Off on 2020, PR Moment (decade) of Truth
Welcome to the Self-correcting Media Maelstrom
If you’re a news and politics junkie like me, it’s been a head-spinning couple of weeks. First, a Buzzfeed article claimed that Donald Trump asked Michael Cohen to lie to Congress. Other media swarmed around the story, feeding 24 hours … Continue reading
Posted in Current Affairs, In the News, Public Relations, Social Media, Technology, Web 2.0 Tagged Covington, journalism, Michael Cohen, social media, Twitter 1 Comment
How to Social in 2019: Experts Share their Views
Last month I interviewed top PR and social media experts about the challenges facing online marketing. The following recap includes some of the juiciest quotes from Neal Schaffer, Frank Strong, Drew Neisser, and Deb Weinstein. I also share my views … Continue reading
Posted in Influencer marketing, Interviews, Marketing, PR Tech, Public Relations, Social Media, Tech, Technology, Uncategorized Tagged Facebook, journalism, marketing, media, PR, social media marketing 1 Comment
End of Media Relations – or a new Beginning?
By now, content marketing has become an important part of almost every PR’s arsenal. We’ve become an army of bloggers and article writers. And why not? Content is the motive force for today’s noisy internet. It offers more runway to … Continue reading
Posted in Influencer marketing, Marketing, Tech PR Tagged content marketing, journalism, media relations, PR, public relations, social media 1 Comment
Prepare for a Reshuffling of the Internet Deck
In my last post I wrote about the house of cards called today’s Internet, and new rules that could shake things up. The European Directive threatens to force social media platforms and others to pay a link tax to copyright … Continue reading
Posted in Current Affairs, In the News, Social Media Tagged content, European Copyright Directive, journalism, media, social media 1 Comment
Is it time to Rethink our Faustian Bargain with “Free”?
There is legislation brewing in Europe that could upend digital media. They’re considering making the major platforms like Google, Facebook et al, pay copyright fees for all the content that they now freely distribute and monetize. It may seem nuts … Continue reading
Posted in PR Tech, Public Relations, Social Media, Technology Tagged content, copyright, journalism, media, social media 2 Comments
Sparks Fly at Publishers and Platforms Meetup
I love to check out reports from Tow Center for Digital Journalism and Reuters Institute for the Study of Journalism. They cover the intersection of news and digital media and can be a great resource for PR pros and digital … Continue reading
Posted in Events, NY Tech, Politics, Public Relations, Social Media, Technology Tagged Columbia, Facebook, fake news, journalism, news, publisher, Reuters, social media, Tow Comments Off on Sparks Fly at Publishers and Platforms Meetup
Cyber Tech brings Intrigue, Ethical Challenges to PR
Tech PR is usually not about life or death issues. Yes, we do start revolutions – but with a small “r”. Governments aren’t toppled, or blood spilled from our work. The field of cybersecurity technology is a different animal, however. … Continue reading
Posted in In the News, Tech PR, Technology Tagged cybersecurity, ethics, journalism, newsjacking, PR Comments Off on Cyber Tech brings Intrigue, Ethical Challenges to PR
Facebook Unfriends News, and it’s a Shame
I had to smile when I read that Facebook’s reducing news content in the newsfeed. Mark Zuckerberg wrote on their blog “our time is better spent bringing people closer together… public content… is crowding out the personal moments that lead … Continue reading
Posted in In the News, Public Relations, Social Media Tagged Facebook, journalism, media, newsfeed Comments Off on Facebook Unfriends News, and it’s a Shame
