Search Results for: PR Death Watch

CNET Says “Press Conferences are Over”

I take my responsibility for maintaining the PR Death Watch list seriously.  It is a lonely and thankless vigil. So little free time.  So many PR sacred cows to slay, and anachronisms to highlight; all those knives to keep sharp; … Continue reading

Posted in Reading Files | 3 Comments

Death of the Issues pitch, Revenge of the press release

My colleague Bennie tweeted a story from Ragan’s yesterday – Don’t Trash Press Releases Yet – which reminded me of a post I have been considering.  Since I have been scooped, I might as well go out with my post … Continue reading

Posted in PR | 2 Comments

Dark Prince of PR

The movie Booogie Man, which chronicles, the life and times of Republican adviser and strategist Lee Atwater (Wikipedia definition) was on the Frontline TV show last night.  I had wanted to see the biopic during its short run in the … Continue reading

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The Death of the PR Pitch

In my frenzied killing spree – my PR Death Watch series, blog posts that predict the demise of sacred cows of PR – I have overlooked one of the most obvious anachronisms: the PR pitch. Pity the poor pitch.  It … Continue reading

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Reimagining PR: Out from Behind the Curtains

Lying on the beach for five days at a stretch – as I have done while on vacation in the beautiful Outer Banks of North Carolina this week – puts one in a reflective mood.  And one of the things … Continue reading

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PR Apocalypse Now

There was a new round of teeth gnashing over the state and future of PR driven by posts on some of the highest profile blogs earlier this week. Anyone who cares about the field should have a quick read here … Continue reading

Posted in PR Tech | 4 Comments

Does Your PR Writing Pass the “Sniff Test”?

Sniff, sniff.   What’s that smell?  Could it be the rank odor of press materials turned kitty litter liner? Passing the sniff test means writing PR copy that does not read like it was generated by a PR committee.  Yes, it … Continue reading

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Endangered PR “Species” Continued

In my post Death of Media Relations I started a death watch list of “old school” PR tools and tactics that look increasingly out-of-step with some of the changing realities of these times. Although I did not specifically call out … Continue reading

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Death of Media Relations

As long as we are picking our figurative deaths (recall Tom Foremski famously proclaimed the Death of the Press Release) I thought it might be time to declare the Death of Media Relations. Not as in the sense: “the media … Continue reading

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NY Times Dabbles in PR (But not enough of their own)

The NY Times covered the PR profession this weekend (see Sunday business section, Your Publicist should Call my Publicist); or, more specifically, the world of Hollywood publicists, in an article that was clearly timed to coincide with the Oscar awards. … Continue reading

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