I am going to the Clio Awards (the ad industry bash) tonight and am excited about this for a couple of reasons.
Why should a PR guy care about something that is generally regarded as an advertising industry event?
First, it really does seem like a great lineup.
Here is the overview for tonight:
The Interactive & Innovative
Awards will honor work in the following mediums: Interactive; Innovative
Media; Integrated Campaign; Content & Contact; Design; Strategic
Communications/Public Relations and Student. At this time, CLIO will also recognize
the Agency of the Year, Advertiser of the Year, Network of the Year, Production
Company of the Year and Lifetime Achievement Award winners.
Rob Riggle is hosting, which is pretty cool. And PR is part of the agenda.
Second, the event marks the first time I have been invited to an industry event because of my role as a blogger.
Below I list some other posts that mark my evolution as a blogger.
