Category Archives: Web 2.0 Hacks, Mashups and Utilities for PR

2020, PR Moment (decade) of Truth

Posted on January 15, 2020 by rgeller

As we enter a new decade, I implore PR to do its part in protecting the journalistic info supply chain. Be truth-tellers. Be great fact-checkers. Now wait a second, I can hear you protest.  That is not our job. We … Continue reading →

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ENGAGE: NYC Reveals the King of Storytelling

Posted on April 25, 2017 by rgeller

I enjoyed last week’s ENGAGE: NYC Digital Storytelling Conference. Talk NYC founder Derek Smith and his team put on a great event, featuring thought leaders from agencies, startups, and major brands. They covered the state of storytelling and where it’s … Continue reading →

Posted in Branding, Events, In the News, Networking, NY Tech, PR Tech, Public Relations, Tech PR, Technology, TV, Web 2.0, Web 2.0 Hacks, Mashups and Utilities for PR | Tagged , , , , | Comments Off on ENGAGE: NYC Reveals the King of Storytelling

Content Curation Update and Roundup

Posted on November 16, 2012 by rgeller

I am working on my monthly Windmill Networking content marketing column, and thought it would be a good time to revisit my article Blow Out Your Content Markerting and Lead Social Conversations witih Content Curation, which ran in March. So … Continue reading →

Posted in PR, PR Tech, Web 2.0 Hacks, Mashups and Utilities for PR, Web/Tech | 1 Comment

Taking Yahoo! Pipes for a Spin

Posted on June 8, 2007 by rgeller

As I posted previously (in "PR and Web 2.0 Hacks, Mashups and Utilities"), Yahoo! Pipes seems like it has great potential for the intrepid Web 2.0 savvy PR professional. It allows you to mix and match Web data sources from … Continue reading →

Posted in Web 2.0 Hacks, Mashups and Utilities for PR | 1 Comment

PR and Web 2.0 Hacks, Mashups and Utilities

Posted on June 1, 2007 by rgeller

As I have made pretty clear in this blog, I strongly feel  that the Web 2.0 world (including blogging tech, the blogosphere and Wikis) presents challenges for the PR profession, but also opens up important new opportunities. Keeping with this … Continue reading →

Posted in Web 2.0 Hacks, Mashups and Utilities for PR | 1 Comment