Category Archives: PR Tech

I spotted several excellent posts over the past day or so.  Business Pundit blogged about Understanding the Stochastic Success of Social Media Tactics (Sounds kind of geeky, I remember the term “Stochastic Processes” from my years in engineering school). At … Continue reading →

What will separate the winners from the losers in the New PR Way is the willingness to take risks and experiment. We need to become part mad scientist, part hacker and full time students of changing communications methods and shifting … Continue reading →

Many of my PR clients want advice on launching and running corporate blogs. There are of course many technical and design considerations:  Choice of blogging platform Blog design Managing updates Choice of host and domain However, I will tackle first … Continue reading →

I’ll tell you, I am starting to feel like I have a Second Life.  What do I Techmeme? Every time I turn around someone Pownces on the need to inject more tech into the PR mix and I get all … Continue reading →

Just another word or two about this topic, which I blogged about last week (Techmeme Leaderboard and the Power of the Press Release). To reiterate, the Techmeme Leaderboard should be of great interest to tech PR professionals because it provides … Continue reading →

The NY Times Technology Bits blog had a fun post about Facebook yesterday. Your Moment of Facebook Zen. It related how the growth in 3rd pary applications has gone from sublime to ridiculous.  Apparently, a company is marketing an application … Continue reading →

My inspiration for this post was Dave Chappelle’s hilarious series of “When Keeping it Real Goes Wrong” sketches, and a number of recent posts, thoughts and observations about communicating in this new age of social media (how’s that for a  … Continue reading →

Back in June I blogged about how trends in social media and user generated content are changing how companies are portrayed in the media, and implications for the future. In brief – and based on the referenced NYT Thomas Friedman … Continue reading →

The press release just wants to be loved, and many in the PR profession will just not let go. The press release is square.  It is corporate.  It is not fun, does not play well with others nor is it … Continue reading →

There’s been lots of new buzz over the past month or so about the social media release, much of it in response to Cisco’s implementation (see Cisco Social Media Release, on WebProNews). Despite the misgivings I have expressed, in this … Continue reading →