Category Archives: Podcast

It’s a Pod, Pod, Pod, Pod World – What does this mean for Your PR?

It is interesting to note that much of the buzz around Kamala Harris’s media blitz this week centered on her Call Her Daddy podcast appearance. Why was this angle so hot, and what does it say about the state of … Continue reading

Posted in Campaign Analysis, In the News, Podcast | Tagged | Comments Off on It’s a Pod, Pod, Pod, Pod World – What does this mean for Your PR?

Scott and Kara Chime in on the State of Media and big PR Reveals

I really enjoy tuning into the Pivot podcast, hosted by Kara Swisher and Scott Galloway, twice weekly. The two have a great rapport, and cover tech, media and poltical news in a fun and entertaining way. If the names are … Continue reading

Posted in Podcast, Politics, PR, PR Tech, Tech | Comments Off on Scott and Kara Chime in on the State of Media and big PR Reveals

Help! The AI Ate my Web Search! Will SEO Ever be the Same?

Your company has fought long and hard to climb in the search engine results. But SEO is changing, driven by AI and new ways in which we find info and answers online. Is it time to panic? How can companies … Continue reading

Posted in Podcast | Tagged , , , , , | 1 Comment

What is the impact of a rock star CEO on a company’s brand?

In PR circles we talk about the importance of building executive profiles and visibility.  Leaders who are in the news can serve as ambassors for the company brand; and their visibility can advance the goals of the business. But let’s … Continue reading

Posted in Campaign Analysis, In the News, Podcast | Comments Off on What is the impact of a rock star CEO on a company’s brand?

Saul Marquez on How to Build Brand with a CEO Podcast

Have you ever considered launching a CEO or executive podcast but don’t know where to start? It’s really not that hard, doesn’t have to cost much – and you can earn real ROI without having to build a vast audience, … Continue reading

Posted in Interviews, Podcast | Tagged , , | Comments Off on Saul Marquez on How to Build Brand with a CEO Podcast

Interviews that Went off the Rails in 2023

The PR, Done and Doner podcast panel had fun watching and discussing famous video interview flameouts of 2023. It was a wild ride, and nice follow-up to my post about one-hit blunders, i.e. high profile figures who were felled by … Continue reading

Posted in Campaign Analysis, Crisis Management, In the News, Interviews, Podcast | Tagged , , | Comments Off on Interviews that Went off the Rails in 2023

Friends from Israeli Tech Speak out on the Conflict, PR and Media

I have been blogging about the war in Israel, as you may have read. It hits close to home, as I have family there, and Fusion PR works extensively with the Israeli tech sector. But it is not my home. … Continue reading

Posted in In the News, Podcast, Politics | Tagged , , | Comments Off on Friends from Israeli Tech Speak out on the Conflict, PR and Media

Crisis Management Lessons from the Latest Influencer Scandals

I enjoyed chatting with Eric Yaverbaum for our podcast recently. If you don’t know the name, you probably should – especially if you run in NYC PR circles. He is CEO of Ericho Communications⁠ and author of Public Relations for Dummies and Leadership … Continue reading

Posted in Crisis Management, In the News, Influencer marketing, Podcast, PR, Public Relations, Social Media | Comments Off on Crisis Management Lessons from the Latest Influencer Scandals

PR Gets Personal

Personal branding; some love it and some dismiss it as an exercise in narcissism and self promotion. But promoting personalities vs. company brands is a key part of PR.  Whether you are old, young, building your own profile, or your … Continue reading

Posted in Branding, Podcast | Tagged , , , | Comments Off on PR Gets Personal

Greg Hartley on How to Increase the Power of your Message with Body Language

I am constantly searching for podcast and YouTube content to enjoy while I am out running or driving.  The ones I like most are about music and true crime. Through the latter interest I discovered the Behavior Panel, a YouTube … Continue reading

Posted in Podcast | Tagged , , , | Comments Off on Greg Hartley on How to Increase the Power of your Message with Body Language