Category Archives: Interviews

Saul Marquez on How to Build Brand with a CEO Podcast

Posted on April 4, 2024 by rgeller

Have you ever considered launching a CEO or executive podcast but don’t know where to start? It’s really not that hard, doesn’t have to cost much – and you can earn real ROI without having to build a vast audience, … Continue reading →

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Interviews that Went off the Rails in 2023

Posted on January 18, 2024 by rgeller

The PR, Done and Doner podcast panel had fun watching and discussing famous video interview flameouts of 2023. It was a wild ride, and nice follow-up to my post about one-hit blunders, i.e. high profile figures who were felled by … Continue reading →

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No Bad PR? A Single Story Felled These Three Giants

Posted on January 4, 2024 by rgeller

Some say there’s no such thing as bad publicity. The very idea seems harmless enough, right?  After all, the only thing worse than being talked about is not being talked about. But most people I know who work in PR … Continue reading →

Posted in Campaign Analysis, Crisis Management, Current Affairs, In the News, Interviews, PR, Public Relations | 2 Comments

Check out our New Podcast: PR, Done & Doner

Posted on October 21, 2021 by rgeller

I realized that I have been making a lot of noise on the Fusion PR website about PR, Done & Doner – but have said nothing here. Three great episodes in, I guess it is about time. The podcast was … Continue reading →

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Introducing PR, Done and Doner!

Posted on August 3, 2021 by rgeller

We are proud to introduce PR: Done and Doner, a podcast that equips tech PR and marketing pros with the info needed to get the best possible results. It is not just about mastering the changing world of earned media, … Continue reading →

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Start Making Sense: Helping Tech Brands tell their Stories

Posted on July 28, 2020 by rgeller

I love the band Talking Heads, and saw them for first time in college many years ago. Back then, I thought they had a cool name – but only found out that it refers to the disembodied heads of yakking … Continue reading →

Posted in Agency news, Branding, Events, Interviews, Marketing, PR, Public Relations, Tech PR | 4 Comments

How to Social in 2019: Experts Share their Views

Posted on January 10, 2019 by rgeller

Last month I interviewed top PR and social media experts about the challenges facing online marketing. The following recap includes some of the juiciest quotes from Neal Schaffer, Frank Strong, Drew Neisser, and Deb Weinstein. I also share my views … Continue reading →

Posted in Influencer marketing, Interviews, Marketing, PR Tech, Public Relations, Social Media, Tech, Technology, Uncategorized | Tagged , , , , , | 1 Comment

Deborah Weinstein on the Challenges Confronting PR and Digital Marketing

Posted on December 20, 2018 by rgeller

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. It is the latest in my series of interviews with industry experts (see this post, which sets the stage). My good friend … Continue reading →

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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Posted on December 5, 2018 by rgeller

I have been blogging about challenges confronting digital PR and social media marketing. You can read those posts to learn more. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing … Continue reading →

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Next Steps in Social Media Marketing

Posted on December 4, 2018 by rgeller

If social media were a brand, it’s one that I think most would agree has been tarnished. The reputation hits come from many directions. Sure, Facebook’s troubles have been front and center. It’s nothing short of mind boggling, the mischief … Continue reading →

Posted in Influencer marketing, Interviews, Marketing, Public Relations, Social Media, Tech PR, Uncategorized | Tagged , , , , | 2 Comments