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- Paul Geller on Help! The AI Ate my Web Search! Will SEO Ever be the Same?
- Bob Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Paul Geller on Want to get PR Buzz Like Apple? Just Ask ChatGPT How
- Bob Geller on No Bad PR? A Single Story Felled These Three Giants
- Paul Geller on No Bad PR? A Single Story Felled These Three Giants
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Category Archives: In the News
Axis of Eyeful: Apple Dominates Tech News, Followed by Google and Microsoft
Today’s NY Times reported on a Pew Research study about trends in tech news coverage. The research shows that Apple dominates tech news, followed by Google and Microsoft. According to the article: A yearlong look at technology news coverage by … Continue reading
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Where HP Went Wrong (How NOT to have a Crisis)
Sometimes crisis management by the books crashes too. Let's take a moment to review the "facts" of the HP case. A company with troubled history when it comes to palace intrigue and board shenanigans pro-actively roots out corruption. They oust … Continue reading
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What’s so Funny about Peace, Love, and a Mosque at Ground Zero?
Some in the media have called out NY Mayor Bloomberg's support of the idea of having a mosque near Ground Zero – a topic that is the subject of fierce debate as a developer tries to get permission for this. … Continue reading
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Net Neutrality: The Movie
Fade in The camera pans across a dark room; an unmade bed comes into view. The scene shifts downward and shows a crumpled figure, a woman, lying on the floor. Dead or sleeping? The dark puddle beside her offers a … Continue reading
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Got Pork? The Other White Meat
I don't know exactly why, but I have always been amused by the ad campaign: Pork – the Other White Meat! It could be because my slightly warped mind is usually working over time, hyperactively darting around in search of … Continue reading
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NY Times Covers PR and VCs
The NY Times covered the addition of Outcast Communications co-founder Margit Wennmachers to the partner ranks of VC firm Andreessen Horowitz. The article mentioned the dearth of marketing executives in top VC roles, and the importance of PR: Several other … Continue reading
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When Spokespeople Attack: Whitman Victim’s Unit
It can sometimes get a little intense when preparing clients to meet with the media, whether via general media training sessions, or coaching for one off interviews. Clients just want to get their stories across, and may not be used … Continue reading
You can call it “Chevy” or “Chevrolet” – Just Don’t Call it Late for Dinner
So was it just a plain old bad idea? Was it a “rough draft” and a “bit of fun,” as a senior Chevrolet executive explained, regarding a memo disclosed by the NY Times yesterday in which the company exhorted against … Continue reading
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Got crisis? Don’t bother us with more than one at a time, please
It is marketing conventional wisdom: when it comes to brand awareness, there is only room for two or three leaders in any product category. All others are pretty much disregarded – people just can't seem to make sense of or … Continue reading
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So is it a Geek Thing? / Facebook Friend Limit
I love words, and used to love William Safire's NY Times Magazine On Language column when he was around. I also enjoy other parts of the Sunday NY Times (although it often takes me the better part of the week … Continue reading
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