In addition to the ideas I mentioned recently (and the ones from other
referenced blogs, see below), I realized that there is another great strategy that
can provide a rich vein of topics for blogging and tweeting; one that
many don’t see, yet it is right under our noses.
What I am talking about are the daily interactions with friends and
colleagues, dialogue that is often captured electronically via email
and other means. We often buzz about topics near and dear to our
businesses, products, services and lives. We share links and
interesting tidbits. We correspond about breaking news and
developments. We share opinions on what these mean, offer advice and
discuss strategies.
These interactions can provide good topics and content for blogging
and tweeting. The obvious caveats apply – you don’t want to share
sensitive info or anything that might embarrass the source (err on the
side of caution: if there is any question, just ask if it would be OK
to tweet or blog about the topic at hand or share info with others).
Having said that, I often find that discussions with friends,
collegaues and clients provide a great blogging or tweeting muse. It generally
does not take much work to turn the info from an email message or
thread into a blog post or tweet and, in doing so, keep the content
drumbeat going.
