Brace yourselves for the coming boon in reality reality.
That’s right reality reality (no, you are not seeing double): reality that is unrefined and unmodified by anything virtual, 3D or other fake real stuff.
We will quickly tire of faux social and immersive experiences, as these continue to surround us and invade every aspect of our lives.
This is not to say that we will chuck our computers and social networks and go live off the grid somewhere. Although there may well be a backlash at some point that compels us to spend more quality time and experience real things with actual people in person, what I refer to in this post is higher fidelity on-line experiences that stand out from the current selection of technologies and applications.
Although 3D quickly comes to mind in this context, I am not necessarily talking about 3D technologies.
First off, 3D may be in the movies and coming to our living room TV sets, but it does not yet live on our computer screens, nor is that likely to happen any time soon.
Second, I am reminded of this year’s MTV Movie Awards. The host
Aziz Ansari opened by taking a potshot at 3D, deriding the promise of the technology to make things look “real”. He said:
You know what else looks real? Movies! You know what doesn’t look real Clash of the Titans, Alice in Wonderland and Avatar and – those movies look like video games!
The differences will be high quality experiences – think high definition Web browsers – think platforms like iPad and applications like Flyp, a program that gives online magazines texture and make them come alive – think (perish the thought) actual real life experiences.
Forget YouTube, Facebook and Twitter.
Think Reality Reality.
